Photography / Video Production
Victoria · 2016 onwards
The Challenge
VicRoads Custom Plates is Victoria's official personalised number plate provider. Since 2016, Bez Agency has been their trusted content partner, producing campaign after campaign that makes a custom plate feel like a must have for any car owner.
A strong product that still needs the right content to drive real purchase intent across digital channels, campaign after campaign.




The Work
Across years of work since 2016, we have delivered 100+ projects covering photo and video content for a wide range of campaigns. From lifestyle shoots to product showcases, every piece of content was designed to make the product the hero.
Each campaign was built to drive awareness and purchase intent across their digital channels, keeping the brand fresh and the product front of mind for Victorian car owners.






The Results
One of Bez Agency's most enduring partnerships, built on consistent delivery and content that performs campaign after campaign.

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